London Stadium

Repurposing space to experience everything

An unforgettable summer of events

As the football season draws to a close, we work alongside London Stadium in a hybrid approach to repurpose their space for the provision of world class sporting, cultural and commercial events.

London Stadium’s flexibility enables revenue maximisation through the delivery sustainable stadium re-configuration practices, creating a space for large-scale events that will live forever in the memory.

Saturday 3rd June

Just a fortnight on from the end of the Premier League season, London Stadium hosted a history-making concert, as Burna Boy took to the stage as the first African artist to headline a stadium show in the UK. The Afrobeats giant stunned the 80,000+ fans with performances alongside Stormzy, J Hus and Dave.

From seating developments and stands to stadia and asset management, Arena can help maximise your venue’s potential

Friday 23rd – Sunday 25th June

Focus then turned back to sporting action as London Stadium hosted a momentous weekend for Major League Baseball for the MLB London Series 2023. With MLB’s rapidly growing UK fanbase has doubling since 2019 and children’s uptake in the sport skyrocketing, London Stadium proved the perfect venue to host the sport’s largest crowds of the season.

In just 10 days, our teams repurposed our seating installation ahead of the series between St Louis Cardinals and Chicago Cubs. To get the pitch game-ready, we delivered bespoke designed corner units, foul poles and a 1000m2 batter’s eye structure. The stadium’s multi-purpose capabilities allowed us to optimise the game-day experience for fans as we repositioned over 2000 seats and installed over 800m2 of platforms and bridges to enable safe access and egress to the stadium.

The Weeknd World Tour

Friday 7th – Saturday 8th July

Following on from Burna Boy’s spectacular performance in June, London Stadium hosted another record-breaking live music event as The Weeknd smashed attendance records as part of his world tour. Over 160,000 people attended over 2 nights, breaking the stadium’s attendance record for two-night and single-night events.

Monster Jam

Saturday 15th July

Monster Jam is the biggest, boldest, and loudest truck show in the UK. 50,000 attended to see world-class athletes and their 12,000 pound trucks tear up dirty in the wide-open competitions of speed and skill.

Sunday 23rd July

London Stadium’s return to hosting athletics saw an extraordinary day at the London Diamond League. Anguilla-born British sprinter Zharnel Hughes smashed the 30-year old British 200m record by clocking a lightning fast 19.73 seconds in front of the sell-out 50,000 crowd.

3
months
6
events
400,000
spectators

Saturday 9th September

London Stadium’s busy summer season culminated as the stadium returned to football-ready by hosting a charity football match for YouTube Collective The Sidemen. The game took place infront of 60,000 fans in the stadium, as well as 2.7 million online viewers who raised a staggering £2.4m for charity.

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